Universal Ad Package: Difference between revisions
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[[category:standards]] | [[category:standards]] | ||
The '''Universal Ad Package''' (UAP) is a set of four [[ad]] sizes that all compliant member publishers have agreed to support. This standard is published by the [[Interactive Advertising Bureau]] (IAB). | The '''Universal Ad Package''' (UAP) is a set of four [[ad]] sizes that all compliant member publishers have agreed to support. This standard is published by the [[Interactive Advertising Bureau]] (IAB). Recommended Maximum Initial Download Fileweight for all four is 40kB. | ||
* 300 x 250 - (Medium Rectangle) 75 000 | * 300 x 250 - (Medium Rectangle) 75 000 | ||
Revision as of 2009-01-18T06:56:41
The Universal Ad Package (UAP) is a set of four ad sizes that all compliant member publishers have agreed to support. This standard is published by the Interactive Advertising Bureau (IAB). Recommended Maximum Initial Download Fileweight for all four is 40kB.
- 300 x 250 - (Medium Rectangle) 75 000
- 180 x 150 - (Rectangle) 27 000
- 160 x 600 - (Wide Skyscraper) 96 000
- 728 x 90 - (Leaderboard) 65 520
IAB
Ad sizes have been standardized to some extent; they are:[1]
See also
Examples
300 x 250
180 x 150