Universal Ad Package
Jump to navigation
Jump to search
The Universal Ad Package (UAP) is a set of four ad sizes that all compliant member publishers have agreed to support. This standard is published by the Interactive Advertising Bureau (IAB).
- 300 x 250 - (Medium Rectangle) 75 000
- 180 x 150 - (Rectangle) 27 000
- 160 x 600 - (Wide Skyscraper) 96 000
- 728 x 90 - (Leaderboard) 65 520
IAB
Ad sizes have been standardized to some extent; they are:[1]
See also
Examples
300 x 250
180 x 150